Cainiao launches supermarket distribution centre in south west China

Cainiao, the logistics affiliate of the e-commerce company Alibaba, has announced today the establishment of a supermarket distribution centre in Chengdu, China. The location will allow Cainiao to provide next day delivery of Tmall supermarket grocery products across south western China.

Cainiao also revealed plans to add another supermarket distribution centre in Wuhan, bringing the total across China to seven. The network will allow products from Tmall Supermarkets to be delivered to more than 250 cities in 25 Chinese provinces. The company expects to be able to offer residents in 50 of those cities same or next-day delivery services by the end of 2015.

The Chengdu supermarket distribution centre will initially provide next-day grocery deliveries to Tmall Supermarket users in Chengdu and Chongqing, and is expected to gradually expand delivery services to other regions in south western China. The Tmall supermarket vertical sells groceries, pantry items and other non-perishable fast-moving-consumer goods.

“As Chinese consumers increasingly embrace the idea of buying groceries online, Cainiao aims to give consumers a convenient and smooth logistics experience by having their orders delivered within a day or even within hours,” said Duan Zhiguo, head of supermarket logistics department at Cainiao. “Cainiao attaches great importance to the development of a strong and flexible logistics network in China, in order to support the growing demands of our consumers.”

Cainiao operates an open platform and works with other players in the logistics industry. By partnering up with local and international logistics and delivery firms, Cainiao has developed a warehouse and logistics network which functions to provide customers with delivery services.