CEVA launches TireCity in Italy

CEVA Logistics has announced the launch of TireCity in Italy. The hub, which covers an area of 50,000 sq m, is located in Somaglia, in the province of Lodi, and is dedicated to the warehousing, handling and cross docking of products in the tire sector.

TireCity is the fourth sector-specific hub to open in Italy following the ‘City of Books’, ‘City of Pharma’ and ‘TechCity’, dedicated to the publishing, healthcare and electronics sectors respectively. CEVA believes that the future of supply chains in Italy is focused on a collaborative approach: sharing infrastructures, networks, people and processes through sector-focused multi user hubs, enabling customers to face market fluctuations, benefit from savings and receive high service levels.

“We have decided to create a new sector-focused multi user hub dedicated to the tire sector, to continue to drive additional value for leading companies in this market, both existing and future customers,” said Giuseppe Chiellino, CEVA’s Managing Director, Italy. “Thanks to TireCity we are now able to create economies of scale and learning, sharing knowledge, best practice and innovation, optimizing transport flows and increasing productivity for our customers.”

“This hub is also the beginning of a strategic course of growth in the Automotive sector in Italy that starts from tires as a key and vital element for vehicles such as cars, motorcycles and industrial and agricultural vehicles,” Chiellino stated. “In the current economic climate, CEVA’s collaborative approach can be an opportunity for innovative processes, improving supply chain responsiveness to meet user demand and reducing costs.”